
Network effectsA network effect in reverse
→Myspace had 75.9 million U.S. unique visitors at its December 2008 peak and 34.9 million in May 2011, according to comScore. News Corp. paid $580 million for it in 2005 and agreed to sell it in June 2011 for about $35 million. The Hollywood Reporter tied the fall to Facebook becoming the dominant social network.